Today over 90 % of real estate transactions start online
It is apparent more than ever to assure that your listing is getting the exposure it needs on the Internet.
The Wright Real Estate Group strives to stay ahead of trending internet marketing strategies and ever-changing Google SEO ranking of our network of internet collateral. With an arsenal of internet programming skills in our background, we have the know-how to quickly tap into leading-edge real estate internet advertising and marketing tools. To lend to the success of your home sale, we incorporate, where appropriate, the following:
- Search Engine Optimization
- Paid Search Marketing
- Social Media Marketing
- Link Building
- Blog Marketing
- Email Marketing
- Property Website Design
- Video Marketing
First Internet Impressions Matter
Compelling Content - We insure your online listing will capture the eye of a potential buyer, supported by outstanding photography and compelling ad-copy that your prospects will want to read.
Action-Oriented Navigation - Having great buyers out there looking won't make much of a difference if your online listing presentation doesn't advertise itself well. We place the emphasis in your online listing on words that clearly state the call-to-actions your visitors can take on the site by clicking through to interior and lead-capture pages.
Concise Design - Custom graphic design can look very appealing, but we make sure that your online listing presentation doesn't have too much going on. Often times, if a site visitor feels like there are too many choices, or no direct call-to-action, they will click away.
Understanding Real Estate Internet Marketing
Almost every agent has a website. The #1 goal is to get their website as high as possible in search engine results to get the most in search engine visitor traffic.
However, hyping up SEO and site traffic is really ignoring the reality of the Internet and any single website’s visibility; unless you’re Yahoo or Google. There is no single real estate website that’s likely to enjoy more than a single digit % of searches performed by buyers looking for local real estate. That’s because there are thousands of real estate websites and they’re all fighting for viewers, and these viewers are using a half dozen search engines or other resources to locate real estate in our area. So how do we differentiate ourselves?
Search Engine Exposure - The Power of Syndication
We leverage the capability of the internet. Our focused marketing efforts spend significant resources, time and effort in syndicating your listing information to a great many real estate websites much larger and more heavily visited than any local real estate websites. We have systems in place to have your listing on dozens of websites, including Realtor.com , Yahoo , Trulia , Zillow , and others, and within days of your listing going live - yielding excellent search engine exposure.
We do not rely on search engine exposure as the only resource to sell your home through online marketing. Each of those sites to which we syndicate your listing will have links back to the original and complete listing at our website. It’s there that we shine in marketing your Boise real estate property once we've attracted visitors from these other sites.
- We take a full and expert suite of professional quality images of your home. These images will showcase your property and are critical to Internet marketing. Surveys prove beyond a shadow of a doubt that buyers value high quality images more than any other feature of real estate listings.
- Virtual tours when appropriate are created for your property. Some properties are better marketed with still photographs, others with a slide show of stills, and some with video. We will work with you to produce the very best marketing approach for your property.
- Thorough professionally written text descriptions and very thorough MLS® information fields to bring every facet of your property to the prospective buyer.
- Once a buyer gets to our site from these many conduits, we don’t just let them look and leave. We offer showings and other special information about the market, your property and area demographics.
- Lead Capture - in exchange for contact information, we know from experience, if we can get into direct contact with potential buyers, it’s going to increase my chances of selling your home.
A great deal of our listing business is from referrals by our satisfied sellers, so don’t hesitate, let us get started in helping you today!
Wright Real Estate Group
"The Wright Real Estate Group is a real estate practice with laser-like focus on East Boise real estate, including new construction and luxury custom homes. We are passionate in providing a consummate experience for each client matched with exceptional real estate service."
For more information contact Leslie Wright at 208.866.8388 or email@example.com.